ISMG 3000 Assignment Example | Topics and Well Written Essays - 500 words

ISMG 3000 - Assignment Example In this way, both parents and children will be in the cafe but separate lodges. With customer ethics, the client is not ethical. He seems to be rude in airing his grievances. He has not given the reasons why children should not be allowed into the cafe and does not provide any solution either. To encourage a communication that is open, I will make use of the business email. This method will enable me to respond to customers complaint without others seeing my response hence I will have an opportunity to handle all their grievances (Ammar, Sedigh-Ali and Ghafoor 40). An email will enable privacy. The above imply that e-commerce is an essential element that I need in my business. I will employ business to customer e -business model. The above entail transaction between a company and the customer on-line (Sri and Srinivasan 9). It will be used to sell cakes. Customer searching and marketing takes place on-line. After full ordering, shipment of the cakes to the clients destination will follow. The e -business strategy will facilitate quick and easy communication with the customers. It will also strengthen market capabilities and increase the operation hours of the enterprise (Sri and Srinivasan 10). The management will have access to broader information through research thus expediting customer service. The strategy will also reduce the location and availability restrictions thus reaching new markets. In a nutshell, it will keep the business relevant. It will also enable be to track various business metrics. The metrics that I will track in my business website include product comparison to see what is outside there. I will also monitor the users segments and customer satisfaction (Sri and Srinivasan 19). Additionally, shopping cart removes and sales funnel will be tracked. To partner with suppliers, I will employ the customer -business strategy. I will create a link of communication and payment system. The link will enable